Wow. Thank you very much for helping choose us as a finalist for a second category in the Streaming Media Readers’ Choice Awards: Best Transcoding SaaS.

Winners will be announced at a gala reception at the Streaming Media West show on November 19th in San Jose, CA. Your continued support is greatly appreciated.

Thanks,
- Gregg and Jeff

Hey Everyone,

Hot off the press…Encoding.com was selected as a finalists for the Best Online Video Technology Startup for 2009 for the Streaming Media Readers Choice Awards.  Winners will be announced at a gala reception at the Streaming Media West on November 19th in San Jose, CA.  A special thank you to everyone who took the time to vote for us!

Thanks you.
- Gregg and Jeff

We are so excited to announce the launch of our new Adobe Air application called Encoding.com Desktop. Imagine the power of cloud-based encoding with the convenience of desktop uploading and management… now you don’t have to. Just drag and drop your media files into the app window, choose your encoding output, and click upload. It’s that simple. And, you can keep working (or playing) at your Mac or PC while all the heavy crunching is done in our cloud platform. Want the encoded videos delivered to your FTP, S3 or CloudFiles location? No problem.

Watch out Squeeze and Episode, we’re about to steal your market share. (OK, not very humble but we are excited.)

For those of you who will continue to utilize our API or Watch Folders as your integration method, you can utilize Encoding.com Desktop to manage your queue in real-time.

As with anything we launch, we’d love to hear from you. Please let us know what you think and how we can improve Encoding.com Desktop going forward.

Check it out… it’s really slick. www.encoding.com/desktop

Hey Everyone,

We were nominated in two categories for the Streaming Media Readers’ Choice Awards and could use your help. If you’re happy with the Encoding.com service, we’d very much appreciate if you would vote for us in the Transcoding SaaS and Best Online Video Startup – Technology categories. It only takes about 30 seconds.

Thanks in advance.
- Gregg and Jeff

It’s been an incredible year since our launch in September 2008. 400+ business customers, 2M+ encoded videos have far exceeded our initial first year goals. As many of you know with your own companies, there are so many factors that can positively or negatively affect one’s ability to go from product concept to proven business model. The most important thing we’ve done to increase our chances for success has been to listen to you, the folks using our platform. “Release early, release often,” has been our mantra and your support as we continue to add features and fine tune the platform has been greatly appreciated.

In the coming year, we intend to lead the cloud-based encoding market from infancy to maturity, from novel idea to essential media work flow component. We will deeply embed ourselves in the ecosystem via hooks into the leading CMS and video platforms. And, continue to look to you for suggestions and critical feedback.

As a thank you, we’re planning to celebrate with clients and partners during the Streaming Media West conference in November. Stay tuned for details.

Over the past year, we’ve received hundreds of requests from you for new features, client interface improvements, and smoother operations for the Encoding.com service. We’ve been able to address many of these over time including last week’s major release where we launched the new service plans and much improved client interface. With your help, we now have millions of encodes under our belt and an industry-leading suite of features.

We know that you are depending on us and in many cases, your customers are depending on you. To ensure that we continue to improve Encoding.com to better meet your requirements, we need your help. We also want to grow our business and learn from you why you chose Encoding.com as your provider.

Please take a moment and participate in our online survey. It shouldn’t take more than 5 minutes. Your help is greatly appreciated. Thanks!

Cheers,
– Gregg, Jeff and the Encoding.com team

Gregg and I are proud to announce today the next leap forward for our rapidly growing industry — new service level plans backed by performance guarantees. We know that you are depending on us and in many cases, your customers are depending on you. With millions of encodes under our belt, and with our fanatical focus on improving Encoding.com based on your feedback, we are now confident enough to guarantee performance across several attributes including speed, capacity per hour and support.

To learn more about these new plans, please view here. Thanks to everyone for sharing your ideas on how to improve our service.

After an in depth review of the cloud encoding marketplace Jan Ozer writes a great article comparing the competitors in the category and declares Encoding.com the incumbent “greybeard”

You’ve heard about cloud-based video encoding… What is it? Why do I need it? What pain points does it solve? What opportunities does it create? I will answer these questions and present a case study to illustrate the power of this exciting new trend in video transcoding and syndication.

What is it? Encoding.com has launched the world’s first enterprise-class, high-volume video transcoding service based in the cloud. Integrate once and gain control of a powerful application for managing all of your encoding and syndication needs. You can scale infinitely and maximize revenues while avoiding the significant infrastructure costs required to support your growing demand.

Video encoding has been the necessary evil component in every video site operator’s workflow usurping significant in-house compute power and management overhead. Encoding.com can free up these valuable resources while providing a solution that is tailor-made for seamless workflow integration, is highly flexible, and ensures your content is available to as wide an audience as possible across the web and mobile devices.

Why do I need it? You need to be profitable. Utilizing a transcode solution that maximizes your audience and delivers superior quality is an imperative. At the same time, it is now possible with cloud-based encoding to stay current with the latest and greatest formats, bit rates, codecs, etc… while reducing your CAPEX and in-house management costs. Achieving profitability and self-sustainability should be tackled from both directions.

Many of you have already invested in your internal hardware/software encoding infrastructure and may wonder why change. Do any of these scenarios sound familiar? Your marketing VP approves an MRD requiring all content to be available for the iPhone… yesterday. Your head of sales delivers several new distribution deals all with various and stringent specifications [think Hulu] but your CEO has frozen your CAPEX budget. Or, your PR firm lands a feature story on the Morning Show next week announcing your funniest Twitter moment video contest. If the video production system breaks down, you know where the fingers will be pointed.

What opportunities does it create? You are in the business of providing engaging video programming and delivering a seamless user experience. A robust cloud-based encoding solution can further automate your workflow and free up valuable resources to focus on feature and performance enhancements: Brightcove player customization, content targeting, social media and community-building tools, language localization, and so much more.

Turbo encoding is now available via the Encoding.com API. Processing speeds on average of 60% faster than our default settings. A great option for big H.264, HD, or high bitrate jobs. Simply add yes to the format parameters of any API call to take advantage of this feature. Please see our help article on the topic for complete details.